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Product studio for NZ small businesses

You bring the idea.We make it real.

No tech team? You don't need one. We turn your idea into a website, an app or software of your own, and get it live fast.

Free first callNo tech knowledge neededFixed quote before build
yourbusiness.co.nzProduct Studio
01Your idea

Explain it in your own words.

02The plan

We shape the right first version.

Launch statusLive

Your idea, live and working.

Software your business owns, not another subscription you rent.

WebsiteBookingsCustomer loginPaymentsAI assistant
03Build

We design, build and test it.

04Launch

Go live and keep improving.

What we build

Your own software, without a tech team.

If you can describe it, we can build it. You don't need a technical brief or any coding knowledge, just the idea and how your business works.

WEB

Websites

A professional site that brings in customers, with enquiries and bookings built in.

APP

Custom software

Booking systems, customer portals, CRMs and internal tools shaped around how you work.

MVP

MVPs for new ideas

A working first version you can put in front of real customers and test quickly.

AI

AI features

Chatbots and automations that answer customers and handle repetitive admin.

Our work

Things we've built and run.

We build and maintain our own products too, so what we hand over is made to keep working.

Live product

Hiland SEO

Our own AI content platform. A business adds the keywords it wants to rank for, and Hiland drafts SEO-focused articles and publishes them straight to its website.

  • Turns a keyword list into ready-to-publish articles
  • Publishes directly to WordPress and Shopify
  • Designed, built, deployed and maintained by us
Try Hiland SEO
WEB

Websites for local businesses

Service sites built to turn visitors into enquiries and bookings.

AI

AI chatbots for websites

Assistants that answer customer questions using the business's own information.

CRM

A custom CRM

Lead and customer tracking shaped around how the team actually works.

AUTO

26+ automation workflows

Built in n8n on our own server, from Q&A bots to reporting and sales-material pipelines.

How it works

From rough idea to real product.

Start free. Move one clear step at a time, and decide after each step whether to keep going.

Listen

Free idea call

Free

A 30-minute chat about your idea. No brief or technical knowledge needed.

Honest fit check + next step
Define

Idea Blueprint

NZ$249

A clear plan for the right first version, with a fixed quote.

Credited toward your build
Show

Clickable prototype

Optional

See and click through the main screens before anything is built.

Skip it if the plan is already clear
Launch

Build & launch

Fixed quote

We design, build, test and put it live.

Price agreed before we start
Grow

Care & growth

Optional

Updates, fixes and new features as your business grows.

Monthly, stop any time
Who builds it

Talk directly
to the builder.

I'm Chengyu (Bryson). For over eight years I've turned business problems into working solutions: optimising warehouse and delivery operations in logistics, improving ad returns and user growth at TikTok, and building BI and AI tools for organisations in New Zealand. I also run my own business, so I think like an owner: what's worth building first, what it will cost, and whether people will actually use it. You explain your idea to me, and I build it.

CB
Chengyu Bai, founderConnect on LinkedIn ↗
01 / DIRECT

No middlemen

Explain your idea once, to the person writing the code.

02 / SPEED

A working version, fast

Get something real in front of customers early, then improve it.

03 / PLAIN ENGLISH

No tech jargon

Clear updates and decisions you can actually follow.

04 / YOURS

You own it

The product, the accounts and the data belong to your business.

Simple pricing

Know the price before you commit.

The first call is free. After each paid stage, review the result and decide whether to continue, one clear commitment at a time.

Define

Idea Blueprint

NZ$249Fixed price, GST included. Credited toward your build.

Turn the rough idea into a clear, buildable plan.

  • Who it's for and what the first version does
  • Key screens and how it will be built
  • Timeline and a fixed build quote
Book the free first call →
Grow

Product Care

From NZ$299 / monthGST included. Stop any time.

Keep the live product healthy and moving forward.

  • Monitoring, updates and small fixes
  • Support when something needs a hand
  • Larger features quoted separately
Discuss ongoing support →
After launch

Stay live. Keep improving.

Launch is where the real feedback starts. We can look after the product, fix issues and add the next feature your customers ask for.

Talk about ongoing support
01
Maintenance

Updates, monitoring and reliable day-to-day running.

02
Improvements

Make the parts your customers use most work even better.

03
New features

Add the next priority in small, testable releases.

FAQ

Good to know.

We don't have anyone technical. Can we still do this?

Yes, that's exactly who we work with. You tell us how your business works and what you want; we handle the technical side and explain every decision in plain English.

I only have an idea. Is that enough?

Yes. Start with a free 30-minute call. You don't need a specification, business plan or finished brief.

What is included in the NZ$249 Idea Blueprint?

A short, clear plan covering who the product is for, what the first version should do, the key screens, how it will be built, a timeline and a fixed quote. If you go ahead with the build, the NZ$249 is credited toward it.

How much will the full product cost?

Websites start from NZ$3,500. Custom software, customer portals and MVPs usually start from NZ$8,000. All prices include GST, and you get a fixed quote before anything is built.

Who owns the finished product?

You do. The product, the accounts and the data belong to your business.

What happens after launch?

You can take it forward yourself, or keep us on Product Care from NZ$299 a month. Larger new features are scoped and quoted separately.

Have an idea worth building?

Bring the rough version. The first 30-minute call is free, and there's no obligation to continue.

Book the free idea call